FitFlop Limited is the company responsible for your personal data (the “data controller”).

We have a privacy team which is responsible for personal data. If you have any questions or if you wish to exercise your legal rights please contact us using the details below:

Email address: info.uk@fitflop.com

Postal address: FitFlop Limited, 4th Floor, Foundry Building, 2 Smiths Square, London W6 8AF, United Kingdom. Attention: Data Privacy Team

This version was last updated on May 22nd 2019.

Sometimes we may make changes to this policy reflect how we process your data. If those changes are important, we will make this clear on our website, or by getting in touch to let you know by email.

We may collect, use, store and/or transfer different kinds of info about you:

• Profile Data: includes username and password, purchases or orders made by you, your interests, preferences, feedback and survey responses.
• Identity data: includes name, title, date of birth and gender
• Contact data: includes billing address, delivery address, email address and phone numbers
• Financial data: includes bank account and payment card details
• Transaction data: includes details about your order history and payments
• Technical data: includes IP address browser, time zone setting, computer location, data on the connection of you to the Website, and operating system
• Usage Data: includes information about how you use our website, products and services and other communication data.
• Marketing and Communications Data: includes your preferences in receiving marketing from us

We also collect, use and share information that cannot be used to identify you. If we combine or connect this with your personal data so that it can identify you, we treat the combined data as personal data which will be used in accordance with this policy.

We do not collect any sensitive personal data, for example your race, ethnicity or religious beliefs.

Where we need to collect personal data by law, or under the terms of a contract we have with you and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter into with you. In this case, we may have to cancel a product order but we will notify you if this is the case at the time.

We use different methods to collect data from and about you including through:

• Information you send to us: you may give us your Identity, Contact and Financial Data by filling in forms or corresponding with us. This includes information you provide when you:
  • Search for or purchase a Product
  • Register to receive marketing
  • Participate in competitions, reviews, feedback, contests, promotions or other social functions
  • Create an account
  • Contact us (for example, by email or text messaging service)
• Information you give us by browsing our site: as you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies. Please see our cookie policy for further details.
• Information from others: we may receive personal data about you from various third parties as set out below:
  • Analytics providers based inside the EU or UK. These partners use technology such as cookies to personalise content and ads, provide social media features and analyse our traffic.
  • Advertising networks based inside and outside the EU or UK
  • Search information providers based inside the EU or UK
  • Contact, Financial and Transaction Data from providers of technical, payment and delivery services based inside the EU or UK.
  • Identity and Contact Data from data brokers or aggregators based inside the EU or UK
  • Digital customer experience delivery providers based inside or outside the EU or UK
  • Affiliate network publishers (such as partners who run competitions for us) based inside or outside the EU or UK
  • Social media providers based inside or inside the EU or UK. We allow you to sign up and log in to FitFlop.com using your Facebook account. If you choose to do so, we will collect, store and use any information we receive from Facebook in accordance with this privacy policy. We may receive your email address, gender, birthday and age range from your Facebook profile. We may use this information to enable you to log in to our website, personalise our website for you and to make recommendations for you. We will ask your permission to do so, and you can stop sharing this information with us by removing our access to your Facebook account.

Please Contact us if you need further details.

We use your personal data in a number of different ways, and only when the law allows us to. Most commonly, we use personal data:

• Where we need to perform a contract with you.
• Where it is necessary for us to run our business (our "legitimate interests").
• Where we need to comply with a legal obligation.
• Where you consent to us doing so. You have the right to withdraw your consent at any time by emailing info.uk@fitflop.com.

We have set out below in more detail a description of all the ways we use personal data, and the reasons why we do so. There may be times where there is more than one reason why we are using your data. Please Contact us if you need details about the specific reason.

If you’ve signed up for it or if you have purchased products from us and you have not opted out, we might send you marketing messages by email, text or post to keep you up to date on all things FitFlop, text notifications and transactional texts including requests for reviews from us. Sometimes we might also use your information to work out which products or offers might be relevant for you. Our website uses cookies to keep track of items you put into your shopping cart, including when you have abandoned your checkout. This information is used to determine when to send cart reminder messages via text messages (message frequency will vary).

We may use your Identity, Contact, Technical, Usage and Profile Data to form a view on what we think may be of interest to you. This is how we decide which products and offers may be relevant for you.

We try to give you choices around marketing and advertising. You can stop receiving these messages at any time by:

• following the unsubscribe link in a promotional email
• updating your account preferences
• contacting our Customer Services team by email  at info.uk@fitflop.com.
• following the instructions in every promotional email, text or letter we send.
• reply with STOP to any mobile message sent from us or use the unsubscribe link we provided you within any of our messages. (We do not charge for the service, but you are responsible for all charges and fees associated with text messaging imposed by your wireless provider. Message and data rates may apply.)

For any questions, please text HELP to the number you received the messages from (message and data rates may apply.) You can also contact us at info.uk@fitflop.com for more information.

Bear in mind it might take a few days while we process your request. When you opt out of receiving these messages, this will not stop messages that are sent because of a product purchase (such as your order confirmation).

Like many other companies, we advertise on other sites online so that you can see our products and offers. We use various digital marketing networks and advert technologies when we do this.

We use cookies on our website. You can find our Cookies Policy here.

Cookies are pieces of information that are stored by your browser on the hard drive or memory of your device. We and our partners use technology such as cookies on our site to personalise content and ads, provide social media features, to track the items in your shopping cart and analyse our traffic.

You can change your mind and change your consent choices at any time by clicking here

We will only use your personal data for the purposes for which we collected it or for another reason that is compatible with the original purpose. If you wish to get an explanation as to how the processing for the new purpose is compatible with the original purpose, please Contact us.

If we need to use your personal data for an unrelated purpose, we will notify you and we will explain the legal basis which allows us to do so.

Please note that we may process your personal data without your knowledge or consent, in compliance with the above rules, where this is required or permitted by law.

We do not sell your data – we are committed to respecting your privacy.

However we may have to share your personal data with some companies where it is an essential part of providing our services, as set out below:

• Companies in the FitFlop group: Sometimes different companies in our group are responsible for different activities
• IT service providers and web developers: These help us run our business
• Payment processors: These provide payment services
• Customs, regulators, fraud prevention, law enforcement agencies and other governmental authorities: These help protect you and our business
• Shipping and warehousing providers: These get your purchases to you
• Customer service agencies: These help us monitor and improve our website, online experience, products or services
• Promotional service providers: These provide promotional services
• Professional advisers including lawyers, bankers, auditors, and insurers based: These provide consultancy, banking, legal, insurance and accounting services
• Companies approved by you: These include social media sites
• Other third parties: These include third parties to whom we may choose to sell, transfer, or merge parts of our business or our assets. Alternatively, we may seek to acquire other businesses or merge with them. If a change happens to our business, then the new owners may use your personal data in the same way as set out in this privacy policy.

We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

Bear in mind that when we interact with you through social media platforms, we can not control these platforms. Please review and adjust your privacy settings on these platforms.

This website is not intended for children and we do not knowingly collect data relating to children.

If you are under 16, please do not send any information to us.

If we become aware that we have collected Personal Information from a child under the age of 16 without parental or guardian consent, we will delete that information.

If you are under 18 but over 16, please make sure you ask your parents or guardians for permission before sending any information to us.

We share your personal data within the FitFlop group of companies. This sometimes involves sharing your data outside the European Economic Area (EEA). We will take all steps reasonably necessary to ensure that your data is treated securely and in accordance with this Privacy Policy.

Some of our suppliers are based outside the EEA so their processing of your personal data will involve a transfer of data outside the EEA. Whenever we transfer your personal data out of the EEA, we ensure a similar degree of protection is afforded to it by ensuring at least one of the following safeguards is implemented:

• We will only transfer your personal data to countries that have been deemed to provide an adequate level of protection for personal data by the European Commission.
• Where we use certain service providers, we may use specific contracts approved by the European Commission which give personal data the same protection it has in Europe.
• Where we use providers based in the US, we may transfer data to them if they are part of the Privacy Shield which requires them to provide similar protection to personal data shared between the Europe and the US.

Please Contact us if you want further information on the specific mechanism used by us when transferring your personal data out of the EEA.

We have put in place security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. We also limit access to your personal data to a ‘need to know’ basis. They will only process your personal data on our instructions and they are subject to a duty of confidentiality. We always use industry-standard encryption technologies when transferring and receiving consumer data exchanged with our Website.

Unfortunately, no data transmission over the Internet can be guaranteed to be 100% secure and we have no control over the public network through which personal information may be sent to our website. Once we receive your transmission, we will do our best to protect its security on our systems. We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

Ordering online using your credit card details can be just as safe as ordering goods over the telephone. Where we have one, our Website will display any issued Secure Server Digital Certificate by a relevant online Certification Authority such as VeriSign.

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for.

We always consider the amount, nature, and sensitivity of the personal data, the potential risk unauthorised use of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means.

You have rights relating to your personal data. These may include a right to:

• Request access to your personal data
• Request correction of your personal data.
• Request erasure of your personal data.
• Object to processing of your personal data.
• Request restriction of processing your personal data.
• Request transfer of your personal data.
• Withdraw consent
• Complain to your regulator – in the UK, the Information Commissioner's Office

Some of these rights (such as the right to withdraw consent) can be exercised by clicking links we provide in messages. Others (such as the right to request correction of your data) can be exercised by amending details on your profile.

If you wish to exercise any of your rights, please contact us at info.uk@fitflop.com and clearly explain the information you are requesting.

We may need to request specific information from you to help us confirm your identity. This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it.

We try to respond to requests within one month. Occasionally it may take us longer than a month if your request is complex or you have made several requests. In this case, we will notify you and keep you updated.