Retrieve your bag
Sign in to access your bag across your devices
Smart
Engineering
Want to know how we make our shoes so ridiculously comfy? It’s not magic, it’s science. Led by Dr Kim Lilley and her team, our in-house specialists work hard to develop cutting-edge technology for out-of-this-world comfort. Because sure, shoes have to look good, but they also have to support you. Every sandal, shoe, sneaker and boot in our range is engineered to work with your body alignment and natural movement, undergoing meticulous testing before reaching your feet. After all, you’ve got a lot to do - life is too short to put up with bad footwear.
Microwobbleboard™
The original. Our Microwobbleboard™ midsole technology will have you feeling like you’re walking on clouds with every step. Still as wildly popular today as it was when we first started, our addictively comfy, triple-density cushioning just gets better and better. Biomechanically engineered for long-lasting comfort – these shoes contour to your feet, absorb impact and can help to reduce muscle exertion – what’s not to love?
Dynamicush™
The flat-out fabulous one. Flats look chic, but most are not much fun to walk in - not ours, though. Our Dynamicush™ technology holds the key to seriously comfy ballerinas and sandals. We’ve used all our know-how, hiding glorious amounts of high-rebound cushioning under contoured footbeds. You’ll feel like you’re walking on pillowy marshmallows wearing our biomechanically engineered, ultra-flexible, slip-resistant flats.
iQUSHION
Typical flip-flops are terrible for your feet. So, we re-engineered them! Our iQushion™ flip-flops and slides are ergonomically ingenious, super cute, and deliver all-day-long unbeatable cush and dynamic arch support. Upgrade to iQushion and start taking better care of your feet.
Neodynamic™
The sporty, springy one. Find your groove with our movement-propelling Neodynamic™ technology, featuring a propulsive carbon plate in the sole. It’s what makes our performance sneakers flexible, stable and superbly supportive. It took two years to develop this tech – add flex grooves for fluid movement, a contoured footbed for arch support and ultra–high–rebound cushioning for less impact in the mix, and you've got something special on your feet. Ready, set, go.
Anatomicush™
The everyday essential. Shoes that feel as though they have been made JUST for you, our Anatomicush™ technology provides super-light and oh-so-flexible cushioning. Flex lines are cut into the soles to let your feet move more freely, and an anatomical arch contour cups your feet for total comfort. Once you’ve tried them, other trainers won’t stand a chance.
Wonderwelly™
The one you never knew you needed. Some might say our waterproof wellies are the most comfortable on the market, and we are inclined to agree. Designed with WonderWelly™ technology that feels JUST like sneakers. The honeycomb padded heel absorbs shock; the elastic ribs in the forefoot help you push off, and the contoured arch support provides maximum comfort. Stay dry in style.