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The FitFlop #30For30 Challenge

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It’s back! Our annual FitFlop #30For30 challenge is here once again and ready to inspire you to get moving into the New Year. 

How does the challenge work? It’s simple. From 2nd-31st January (yes, we’re giving you New Year’s Day to gear yourself up), we’re encouraging you to get in just 30 minutes of movement each day. 

That could be anything from walking, jumping, skipping, dancing or maybe you’re trying to beat last year’s 5K personal best. All forms of activity count, as long as you’re moving! The benefits for your body and mind are tenfold, especially when doing the challenge in your favourite pair of FitFlop shoes. 

Plus, if you share your #30For30 journey with us (send us your pictures and videos via Instagram, tagging @fitflop), you could be in with a chance to win a pair of shoes at the end of the month. 

Ready for the challenge? We thought so.

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The FitFlop #30For30 Challenge


It’s back! Our annual FitFlop #30For30 challenge is here once again and ready to inspire you to get moving into the New Year. 

How does the challenge work? It’s simple. From 2nd-31st January (yes, we’re giving you New Year’s Day to gear yourself up), we’re encouraging you to get in just 30 minutes of movement each day. 

That could be anything from walking, jumping, skipping, dancing or maybe you’re trying to beat last year’s 5K personal best. All forms of activity count, as long as you’re moving! The benefits for your body and mind are tenfold, especially when doing the challenge in your favourite pair of FitFlop shoes. 

Plus, if you share your #30For30 journey with us (send us your pictures and videos via Instagram, tagging @fitflop), you could be in with a chance to win a pair of shoes at the end of the month. 

Ready for the challenge? We thought so.